Alpha Motor Corporation: Difference between revisions - Wikipedia

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'''Alpha Motor Corporation''' (commonly known as '''Alpha''') is an American [[electric car|electric vehicle]] company based in [[Irvine, California]]. As of 2024, the company has revealed a number of prototypes, butand has notadvanced begun productionpreproduction of anythe vehiclesWOLF truck.<ref>{{Cite web |last=Report |first=The EV |date=2024-03-26 |title=WOLF Electric Truck: Key Updates |url=https://theevreport.com/wolf-electric-truck-key-updates |access-date=2024-08-17 |website=The EV Report |language=en-US}}</ref>

==Founder==

Edward Lee serves as the Founder, CEO, and Chairman of the Board at Alpha Motor Corporation (Alpha). Prior to founding Alpha in 2020, Lee has worked at several automotive companies, notably [[Toyota Motor Corporation]]—where he is recognized as the lead inventor of the Lexus LC 500 Production Vehicle,<ref>{{cite web|url=https://www.topspeed.com/compact-electric-trucks-perfect-evs|title=Why The Alpha Wolf Makes A Strong Case For Compact Electric Pickup Trucks|website=Top Speed|first=Martin|last=Morales|date=March 25, 2023|accessdate=October 25, 2023}}</ref> and the 2012 [[Lexus LC|Lexus LF-LC]] concept.<ref>{{cite web|url=https://www.carsales.com.au/editorial/details/pushing-the-boundaries-33771|title= Pushing the boundaries|website=Car Sales|first=Feann|last=Torr|date=November 2012|accessdate=25 November 2021}}</ref> Lee's career spanning over 20 years also includes his time at [[Audi AG]] and [[Hyundai Motor Group|Hyundai]], where he designed the 2018 [[Hyundai Sonata]].<ref>{{cite web|url=https://www.autoweek.com/drives/a1826646/2018-hyundai-sonata-first-drive-amplifying-everything-good-about-sedan|title= Everything Good About a Sedan|website=Autoweek|first=Joel|last=Patel|date=August 2, 2017|accessdate= October 28, 2023}}</ref>

Since founding Alpha Motor Corporation, Edward Lee received multiple awards including "Excellence in Executive Leadership in Innovation"<ref>{{cite web |title=Previous Leadership Awards |url=https://business.fullerton.edu/engagement/leadership/Awards |website=CSUF College of Business and Economics |access-date=8 April 2024}}</ref> from the Giles-O'Malley Center for Leadership and the "Motor Vehicle Manufacturing Chairperson of the Year 2023 (USA)" from CEO Monthly.<ref>{{cite web |title=Chair Person Awards |url=https://www.ceo-review.com/winners/alpha-motor-corporation-2/ |website=CEO Monthly |access-date=8 April 2024}}</ref>

==History==

Alpha Motor Corporation was founded in 2020 by Edward Lee. Prior to founding Alpha, Lee has worked at [[Toyota]],<ref>{{cite web|url=https://www.topspeed.com/compact-electric-trucks-perfect-evs|title=Why The Alpha Wolf Makes A Strong Case For Compact Electric Pickup Trucks|website=Top Speed|first=Martin|last=Morales|date=March 25, 2023|accessdate=October 25, 2023}}</ref> [[Audi]], [[Hyundai Motor Group|Hyundai]],<ref>{{cite web|url=https://www.autoweek.com/drives/a1826646/2018-hyundai-sonata-first-drive-amplifying-everything-good-about-sedan|title= Everything Good About a Sedan|website=Autoweek|first=Joel|last=Patel|date=August 2, 2017|accessdate= October 28, 2023}}</ref> and the short-lived EV startup company Neuron Corporation.<ref>{{cite web|url=https://www.greencarreports.com/news/1133401_confusion-brews-as-retro-style-ev-startup-alpha-motor-turns-on-the-charm|title=Confusion brews as retro-style EV startup Alpha Motors turns on the charm|website=Green Car Reports|first=Bengt|last=Halvorson|date=August 28, 2021|accessdate=November 18, 2021}}</ref>

====== Vehicle Releases ======

Alpha teased its first vehicle, the Icon electric [[commercial vehicle]], on December 2, 2020.{{cn|date=August 2024}} The Icon was never officially unveiled, however. Later that month on December 23, Alpha revealed its first passenger car, the [[Alpha Ace|Ace]] [[coupe]] featuring [[retro style|retro styling]], as a 3D model.<ref name="ace">{{cite web|url=https://www.carscoops.com/2020/12/californias-cutest-car-appears-the-alpha-ace-coupe/|title=California’s Cutest Car Appears: The Alpha Ace Coupe EV|website=Carscoops|first=Sebastien|last=Bell|date=December 23, 2020|accessdate=November 18, 2021}}</ref><ref>{{cite web|url=https://futurride.com/2020/12/31/ace-coupe-is-latest-reveal-from-mysterious-startup-alpha-motor/|title=ACE Coupe is latest reveal from mysterious EV startup Alpha Motor|website=Futurride|first=Kevin|last=Jost|date=December 31, 2020|accessdate=November 18, 2021}}</ref> Alpha Motor Company stated that it would unveil more vehicles in the coming months.<ref name="ace"/>

In December 2020, Alpha revealed its first passenger car, the pure electric [[Alpha Ace|ACE]] [[coupe]] notably featuring [[retro style|retro styling]]. The company described the vehicle as “quintessential urban electric vehicle set to transform zero emission mobility."<ref>{{cite web |last=Jost |first=Kevin |date=December 31, 2020 |title=ACE Coupe is latest reveal from mysterious EV startup Alpha Motor |url=https://futurride.com/2020/12/31/ace-coupe-is-latest-reveal-from-mysterious-startup-alpha-motor/ |accessdate=November 18, 2021 |website=Futurride}}</ref> Release of the ACE attracted positive remarks media along the lines of ‘California’s cutest car,’<ref name="ace">{{cite web |last=Bell |first=Sebastien |date=December 23, 2020 |title=California's Cutest Car Appears: The Alpha Ace Coupe EV |url=https://www.carscoops.com/2020/12/californias-cutest-car-appears-the-alpha-ace-coupe/ |accessdate=November 18, 2021 |website=Carscoops}}</ref> ‘European-style sport coupe,’<ref>{{Cite web |date=2020-12-30 |title=This Stylish New Coupe Brings Classic European Design to the EV Revolution |url=https://www.yahoo.com/lifestyle/stylish-coupe-brings-classic-european-220000608.html |access-date=2024-04-19 |website=Yahoo Life |language=en-US}}</ref> ‘the sort of EV we can dig,’<ref>{{Cite news |last=Kierstein |first=Alex |date=December 28, 2020 |title=The Adorably Retro Alpha Motor Ace Is the Sort of EV We Can Dig |url=https://www.motortrend.com/news/alpha-motor-ace-electric-car-urban-vehicle/ |access-date=April 19, 2024 |work=Motortrent}}</ref> etc. The release of ACE Performance Edition (PE) followed in January 2021.<ref>{{Cite web |title=The Gloriously Retro Alpha Ace EV Is Getting an Absorbing Pair of Versions |url=https://www.insidehook.com/autos/gloriously-retro-alpha-ace-ev-getting-absorbing-pair-versions |access-date=2024-04-19 |website=InsideHook |language=en-US}}</ref>

In February 2021, Alpha revealed the AceACE-based [[Alpha Jax|JaxJAX]], a [[crossover SUV|crossover]] [[quad coupe]], as a 3D model,. withWith "JaxJAX" being an acronym offor "Junior All-terrain Crossover"., Itit is essentially an AceACE with two extra half-doors in the rear for easier rear access, a higher [[car suspension|suspension]], and [[off-roading]] accessories.<ref>{{cite web|url=https://www.carscoops.com/2021/02/alpha-jax-introduced-as-a-rugged-electric-coupe-thats-slated-to-start-at-38000/|title=Alpha Jax Introduced As A Rugged Electric Coupe That’sThat's Slated To Start At $38,000|website=Carsoops|first=Michael|last=Gauthier|date=February 15, 2021|accessdate=November 18, 2021}}</ref> Alpha also revealed the Ace Performance, a sport variant of the standard Ace model.<ref name="jax">{{cite web|url=https://www.autoblog.com/2021/02/12/alpha-motor-corporation-ace-jax-off-road-performance-electric-coupe/|title=Alpha Motor reveals off-road and high performance versions of the Ace coupe|website=AutoBlog|first=Joel|last=Stocksdale|date=February 12, 2021|accessdate=November 18, 2021}}</ref>▼

In March 2021, Alpha revealed its third car, the [[Alpha Wolf (pickup truck)|WolfWOLF]] 2-door [[pickup truck]], based on the company's previously-revealedprevious carsvehicle platforms (JAX).<ref>{{cite web|url=https://www.carscoops.com/2021/03/alpha-motors-new-wolf-electric-pickup-looks-like-it-came-back-from-the-future/|title=Alpha’sAlpha's New Wolf Electric Pickup Looks Like It Came Back From The Future|website=Carscoops|first=Sebastien|last=Bell|date=March 12, 2021|accessdate=November 18, 2021}}</ref> The company later revealed two variants of the WolfWOLF; the WolfWOLF+, an [[extended cab]] version, in April,<ref>{{cite web|url=https://www.carscoops.com/2021/04/alpha-wolf-gives-the-electric-pickup-extra-space-with-extended-cab/|title=Alpha Wolf+ Gives The Electric Pickup Extra Space With Extended Cab|website=Carscoops|first=Brad|last=Anderson|date=April 16, 2021|accessdate=November 18, 2021}}</ref> and the SuperWolfSUPERWOLF, a [[double cab]] version, in July.<ref>{{cite web|url=https://www.carscoops.com/2021/07/the-alpha-superwolf-is-americas-latest-electric-crew-cab-pickup/|title=The Alpha SuperWolf Is America’sAmerica's Latest Electric Crew Cab Pickup|website=Carsoops|first=Michael|last=Gauthier|date=July 22, 2021|accessdate=November 18, 2021}}</ref> The Alpha Wolf pickups and the company's other vehicles only existed as 3D models, until Alpha Motor Corporation presented its first physical example of a car, the Wolf pickup, at the [[Petersen Automotive Museum]], Los Angeles in August.<ref>{{cite web|url=https://www.carscoops.com/2021/08/alpha-unveils-its-wolf-electric-pickup-truck-in-the-flesh/|title=Alpha Unveils Its Wolf Electric Pickup Truck In The Flesh|website=Carscoops|first=Brad|last=Anderson|date=August 25, 2021|accessdate=November 18, 2021}}</ref>▼

In November 2021, Alpha Motor Corporation introduced the Adventure Series, a special edition package for the AceACE and JaxJAX, in partnership with [[KC HiLiTES]] and KMC Wheels. The Adventure Series package adds new off-road lights, tires, and wheels to the cars.<ref>{{cite web|url=https://www.carscoops.com/2021/11/alpha-motors-adventure-series-adds-trick-lights-and-wheels-to-adorable-ace-and-jax-evs/|title=Alpha Motor’sMotor's Adventure Series Adds Trick Lights And Wheels To Adorable Ace And Jax EVs|website=Carscoops|first=Sam D.|last=Smith|date=November 4, 2021|accessdate=November 18, 2021}}</ref>▼

On November 19, 2021, at the [[Los Angeles Auto Show]], Alpha revealed its second physical vehicle example, the SagaSAGA, which is a [[sedan (automobile)|sedan]] based on the AceACE platform.<ref>{{cite web|url=https://www.carscoops.com/2021/11/alpha-saga-electric-sedan-debuts-with-300-mile-range-and-optional-all-wheel-drive/|title=Alpha Saga Electric Sedan Debuts With 300 Mile Range And Optional All-Wheel Drive|website=Carscoops|first=Michael|last=Gauthier|date=November 18, 2021|accessdate=November 18, 2021}}</ref> Additional release of the SUPER SAGA, the sports performance variant, and SAGA ESTATE, a [[station wagon]] variant, followed in the same month. ▼

In May 2022, Alpha revealed the REX, a [[SUV|sports utility vehicle]] ([[SUV]]) built on the shared modular platform as the JAX and the WOLF series.<ref>{{Cite web |last=Huber |first=Tim |date=2022-05-17 |title=Alpha Motor Inc. Expands Its EV Off-Roader Lineup with the All-New REX Adventure Utility Vehicle |url=https://hiconsumption.com/motors/alpha-motor-inc-rex-adventure-utility-vehicle/ |access-date=2024-07-24 |website=HiConsumption |language=en-US}}</ref> With vehicle trim created in collaboration with Los Angeles-based fashion label Free & Easy, Alpha named the off-road focused vehicle an “adventure utility vehicle” — or “AUV.”

In November 2022, Alpha revealed the MONTAGE, the first luxury model in the company's vehicle lineup.<ref>{{Cite web |title=Alpha Motors Montage Debuts As Retro-Looking EV For $499K |url=https://www.motor1.com/news/622334/alpha-motors-montage-electric-coupe/ |access-date=2024-07-24 |website=Motor1.com |language=en}}</ref> The 2-door luxury [[coupe]] was announced to undergo US limited production as a special construction vehicle. Montage is planned to be built on a custom-built electric vehicle platform constructed from the ground up using Alpha's proprietary development process involving advanced Computer-Aided Development (CAD).<ref>{{Cite web |last=Corporation |first=Alpha Motor |title=Alpha Motor Corporation Unveils Limited-Production Pure Electric Montage Coupe |url=https://www.prnewswire.com/news-releases/alpha-motor-corporation-unveils-limited-production-pure-electric-montage-coupe-301680238.html |access-date=2024-07-24 |website=www.prnewswire.com |language=en}}</ref> The interior features collaborations with Spinneybeck, a leading supplier of full grain, aniline dyed Italian upholstery leather, committed to working with the highest quality of sustainable and biodegradable materials. Also, Shawmut Corporation, experts in fabric formation, coating, and laminating, delivering high-performance materials and components has joined forces with Alpha to bring forth the latest in eco-conscious CMF (Color, Materials, Finish) solutions.

====== Vehicle Developments and Events ======

In August 2021, the first prototype of the Alpha WOLF debuted at the [[Petersen Automotive Museum]] in [[Los Angeles|Los Angeles, California]].<ref>{{cite web |last=Anderson |first=Brad |date=August 25, 2021 |title=Alpha Unveils Its Wolf Electric Pickup Truck In The Flesh |url=https://www.carscoops.com/2021/08/alpha-unveils-its-wolf-electric-pickup-truck-in-the-flesh/ |accessdate=November 18, 2021 |website=Carscoops}}</ref> Due to significant public interest, the exhibition continued until late 2022, marking the competition of Alpha's proof-of-concept stage. Subsequently, Alpha focused on refining its modular vehicle platform technology, enabling the development of various electric vehicles sharing the same platform.

On October 31, 2021, [[Los Angeles Auto Show]], announced the Alpha AceACE Coupe and JaxJAX as finalists for its inaugural zero-emission vehicle awards program - THE ZEVAS. (Zero Emission Vehicle Awards) <ref>{{cite web |last=Walford |first=Lynn |date=October 31, 2021 |title=EV Award Finalists Announced @LAAutoShow |url=https://www.autoconnectedcar.com/2021/10/ev-award-finalists-announced-laautoshow/|title=EV Award Finalists Announced @LAAutoShow|website=AutoConnectedCars|first=Lynn|last=Walford|date=October 31, 2021|accessdate=October 18, 2021 |website=AutoConnectedCars}}</ref> On November 18, 2021, [[Los Angeles Auto Show]], announcedawarded the Alpha AceACE Coupe as "Top Coupe ZEV," and the winner in the electric coupe category for its inaugural zero-emission vehicle awards program. - THE ZEVAS <ref>{{cite web |last=Hunt |first=Nikia |date=November 18, 2021 |title=2021 LA Auto Show Announces ZEVA Award Winners: Best Of Best EVs |url=https://www.hotcars.com/2021-la-auto-show-announces-zeva-award-winners-best-of-best-evs/|title=2021 LA Auto Show Announces ZEVA Award Winners: Best Of Best EVs|website=Hotcars|first=Nikia|last=Hunt|dateaccessdate=November 18, 2021 |accessdatewebsite=November 18, 2021Hotcars}}</ref>▼

On April 12, 2022, Alpha and [[Hinduja Group|Hinduja Tech]] announced a partnership for the development and production of electric vehicles, post-production support, joint research, and development of other mobility projects.<ref>{{cite web |last=Hagman |first=Brian |date=April 12, 2022 |title=Hinduja Tech to Develop EVs for Alpha Motor |url=http://theevreport.com/hinduja-tech-to-develop-evs-for-alpha-motor |accessdate=April 12, 2022 |website=TheEVReport}}</ref> And on May 22, 2022, Alpha Motor Corporation and Ultimate Hydroforming, Inc (UHI) entered a [[Memorandum of understanding|Memorandum of Understanding]] (MoU) as UHI will manufacture and validate Alpha Motor Corporation's production-ready electric vehicles.<ref>{{cite web |last=Kauffman |first=Jake |date=July 16, 2022 |title=Alpha Motor enters MoU with UHI Group To Mass Produce Electric Vehicles |url=https://www.todaysemobility.com/article/alpha-motor-uhi-group-mou-electric-vehicle-evs |accessdate=July 16, 2022 |website=TodayseMobility}}</ref> To expand manufacturing, Alpha formed strategic alliances with Tier 1 vehicle manufacturing plants and e-mobility vehicle production engineering firms. These collaborations bolstered capacity and widened Alpha’s manufacturing scope.

▲In February 2021, Alpha revealed the Ace-based [[Alpha Jax|Jax]], a [[crossover SUV|crossover]] [[quad coupe]], as a 3D model, with "Jax" being an acronym of "Junior All-terrain Crossover". It is essentially an Ace with two extra half-doors in the rear for easier rear access, a higher [[car suspension|suspension]], and [[off-roading]] accessories.<ref>{{cite web|url=https://www.carscoops.com/2021/02/alpha-jax-introduced-as-a-rugged-electric-coupe-thats-slated-to-start-at-38000/|title=Alpha Jax Introduced As A Rugged Electric Coupe That’s Slated To Start At $38,000|website=Carsoops|first=Michael|last=Gauthier|date=February 15, 2021|accessdate=November 18, 2021}}</ref> Alpha also revealed the Ace Performance, a sport variant of the standard Ace model.<ref name="jax">{{cite web|url=https://www.autoblog.com/2021/02/12/alpha-motor-corporation-ace-jax-off-road-performance-electric-coupe/|title=Alpha Motor reveals off-road and high performance versions of the Ace coupe|website=AutoBlog|first=Joel|last=Stocksdale|date=February 12, 2021|accessdate=November 18, 2021}}</ref>

In March 2023, Alpha exhibited the two vehicle prototypes ([[Alpha Wolf (pickup truck)|WOLF]] and [[Alpha Wolf (pickup truck)|WOLF+]] Electric Trucks) at the [[Seoul Motor Show|Seoul Mobility Show]] in [[South Korea]], attracting over 500,000 attendees.<ref>{{Cite news |date=14 April 2023 |title=Alpha Motor Corporation Moves Humanity at the 2023 Seoul Mobility Show |url=https://markets.businessinsider.com/news/stocks/alpha-motor-corporation-moves-humanity-at-the-2023-seoul-mobility-show-1032233732 |access-date=24 July 2024 |work=Markets Insider}}</ref> By July 2023, Alpha achieved a significant milestone by unveiling a functional, driving prototype of the WOLF Electric Truck, affirming its high-performance drivability. Subsequently, Alpha intensified its efforts to refine the SUPERWOLF, the third vehicle variant sharing the same platform as the [[Alpha Wolf (pickup truck)|WOLF]] and [[Alpha Wolf (pickup truck)|WOLF+]] electric trucks.

▲In March 2021, Alpha revealed its third car, the [[Alpha Wolf (pickup truck)|Wolf]] 2-door [[pickup truck]], based on the company's previously-revealed cars.<ref>{{cite web|url=https://www.carscoops.com/2021/03/alpha-motors-new-wolf-electric-pickup-looks-like-it-came-back-from-the-future/|title=Alpha’s New Wolf Electric Pickup Looks Like It Came Back From The Future|website=Carscoops|first=Sebastien|last=Bell|date=March 12, 2021|accessdate=November 18, 2021}}</ref> The company later revealed two variants of the Wolf; the Wolf+, an [[extended cab]] version, in April,<ref>{{cite web|url=https://www.carscoops.com/2021/04/alpha-wolf-gives-the-electric-pickup-extra-space-with-extended-cab/|title=Alpha Wolf+ Gives The Electric Pickup Extra Space With Extended Cab|website=Carscoops|first=Brad|last=Anderson|date=April 16, 2021|accessdate=November 18, 2021}}</ref> and the SuperWolf, a [[double cab]] version, in July.<ref>{{cite web|url=https://www.carscoops.com/2021/07/the-alpha-superwolf-is-americas-latest-electric-crew-cab-pickup/|title=The Alpha SuperWolf Is America’s Latest Electric Crew Cab Pickup|website=Carsoops|first=Michael|last=Gauthier|date=July 22, 2021|accessdate=November 18, 2021}}</ref> The Alpha Wolf pickups and the company's other vehicles only existed as 3D models, until Alpha Motor Corporation presented its first physical example of a car, the Wolf pickup, at the [[Petersen Automotive Museum]], Los Angeles in August.<ref>{{cite web|url=https://www.carscoops.com/2021/08/alpha-unveils-its-wolf-electric-pickup-truck-in-the-flesh/|title=Alpha Unveils Its Wolf Electric Pickup Truck In The Flesh|website=Carscoops|first=Brad|last=Anderson|date=August 25, 2021|accessdate=November 18, 2021}}</ref>

In July 2023, Alpha Motor Corporation premiered the first driving footage of the [[Alpha Wolf (pickup truck)|WOLF]] electric truck. The truck driving in full off-road conditions confirmed Alpha's promise to have a working prototype by the end of 2023.<ref>{{Cite news |last=Dnistran |first=Lulian |date=August 1, 2023 |title=Alpha Motor Shows Wolf Pickup Working Prototype, Offers More Details |url=https://insideevs.com/news/679618/alpha-wolf-truck-working-prototype-video/ |access-date=April 19, 2024 |work=Inside EVs}}</ref>

▲In November 2021, Alpha Motor Corporation introduced the Adventure Series, a special edition package for the Ace and Jax, in partnership with [[KC HiLiTES]] and KMC Wheels.<ref>{{cite web|url=https://www.carscoops.com/2021/11/alpha-motors-adventure-series-adds-trick-lights-and-wheels-to-adorable-ace-and-jax-evs/|title=Alpha Motor’s Adventure Series Adds Trick Lights And Wheels To Adorable Ace And Jax EVs|website=Carscoops|first=Sam D.|last=Smith|date=November 4, 2021|accessdate=November 18, 2021}}</ref>

In November 2023, The [[Alpha Wolf (pickup truck)|WOLF]] electric truck was exhibited at the [[SEMA (association)|SEMA]] Show as a highlighted display for the [[Hoonigan Racing Division|HOONIGAN]] booth. In collaboration with [[Hoonigan Racing Division|HOONIGAN]] and Black Rhino Wheels, the WOLF truck was on display accessorized in Black Rhino Wheels and Morimoto Lights for the 160,000 visitors that year.<ref>{{Cite web |last=Bredeson |first=Adrian |date=2023-11-10 |title=SEMA Show Drives Into Las Vegas with Historic Attendance |url=https://tradeshowexecutive.com/2023-sema-show-drives-into-las-vegas/ |access-date=2024-07-24 |website=Trade Show Executive |language=en-US}}</ref>

▲On October 31, 2021, [[Los Angeles Auto Show]], announced the Alpha Ace Coupe and Jax as finalists for its inaugural zero-emission vehicle awards program - THE ZEVAS.<ref>{{cite web|url=https://www.autoconnectedcar.com/2021/10/ev-award-finalists-announced-laautoshow/|title=EV Award Finalists Announced @LAAutoShow|website=AutoConnectedCars|first=Lynn|last=Walford|date=October 31, 2021|accessdate=October 18, 2021}}</ref> On November 18, 2021, [[Los Angeles Auto Show]], announced the Alpha Ace Coupe as "Top Coupe" and the winner in the electric coupe category for its inaugural zero-emission vehicle awards program.<ref>{{cite web|url=https://www.hotcars.com/2021-la-auto-show-announces-zeva-award-winners-best-of-best-evs/|title=2021 LA Auto Show Announces ZEVA Award Winners: Best Of Best EVs|website=Hotcars|first=Nikia|last=Hunt|date=November 18, 2021|accessdate=November 18, 2021}}</ref>

In February 2024, Alpha released the first test-ride videos of various participants experiencing the [[Alpha Wolf (pickup truck)|WOLF]] electric truck for the first time. Taking place in varying weather conditions ranging between 41°F (5°C) and 63°F (17°C) with an average humidity of 54%, the course featured multiple 90-degree turns and straight paths where the vehicle accelerated to high speeds. The event spanned eight hours, during which the [[Alpha Wolf (pickup truck)|WOLF]] truck continuously traversed the course. Impressively, it utilized only 20% of its battery capacity and underwent a total charge time of 30 minutes.<ref>{{Cite web |last=Corporation |first=Alpha Motor |title=Participants Take a Ride in Alpha's WOLF Electric Truck |url=https://www.prnewswire.com/news-releases/participants-take-a-ride-in-alphas-wolf-electric-truck-302060618.html |access-date=2024-07-24 |website=www.prnewswire.com |language=en}}</ref>

▲On November 19, 2021, at the [[Los Angeles Auto Show]], Alpha revealed its second physical vehicle example, the Saga, which is a [[sedan (automobile)|sedan]] based on the Ace.<ref>{{cite web|url=https://www.carscoops.com/2021/11/alpha-saga-electric-sedan-debuts-with-300-mile-range-and-optional-all-wheel-drive/|title=Alpha Saga Electric Sedan Debuts With 300 Mile Range And Optional All-Wheel Drive|website=Carscoops|first=Michael|last=Gauthier|date=November 18, 2021|accessdate=November 18, 2021}}</ref>

This strategic initiative involved extensive engineering development to optimize vehicles for streamlined production, aligning with Alpha's established process for efficient vehicle production development. With over 75,000 vehicle preorders received by 2024 Q2, Alpha has demonstrated robust demand for its vehicles, especially the [[Alpha Wolf (pickup truck)|WOLF]] Truck Series, positioning the company strongly in a market anticipated to surpass US $1 trillion by 2030<ref>{{Cite web |date=2024-01-15 |title=Global $1.66 Trillion Electric Vehicle (EV) Market Outlook, 2030: Analysis of Shares, Trends, and Key Player Strategies |url=https://finance.yahoo.com/news/global-1-66-trillion-electric-181300727.html |access-date=2024-07-24 |website=Yahoo Finance |language=en-US}}</ref>, driven by global government mandates for mass electrification of cars. This strong market potential affirmed Alpha's trajectory toward bringing compelling EV solutions to market fruition.

On March 22, 2022, the parent company of Rolling Stone Korea, e.L.e Media, and South Korean carmaker CNP Motors announced that they had signed a pact with Alpha on March 12, 2022.<ref>{{cite web|url=http://www.koreaherald.com/view.php?ud=20220322000601|title=CNP Motors, e.L.e Media sign MOU with Alpha Motor Corporation for future promotions|website=KoreanHerald|first=Jun-Hee|last=Park|date=March 22, 2022|accessdate=March 22, 2022}}</ref> On April 12, 2022, Alpha and [[Hinduja Group|Hinduja Tech]] announced a partnership for the development and production of electric vehicles, post production support, joint research, and development of other mobility projects.<ref>{{cite web|url=http://theevreport.com/hinduja-tech-to-develop-evs-for-alpha-motor|title=Hinduja Tech to Develop EVs for Alpha Motor|website=TheEVReport|first=Brian|last=Hagman|date=April 12, 2022|accessdate=April 12, 2022}}</ref> On May 22, 2022, Alpha and Ultimate Hydroforming, Inc (UHI) entered a Memorandum of Understanding (MoU) as UHI will manufacture and validate Alpha's production-ready electric vehicles.<ref>{{cite web|url=https://www.todaysemobility.com/article/alpha-motor-uhi-group-mou-electric-vehicle-evs|title=Alpha Motor enters MoU with UHI Group To Mass Produce Electric Vehicles|website=TodayseMobility|first=Jake|last=Kauffman|date=July 16, 2022|accessdate=July 16, 2022}}</ref>

==Vehicles==