Banania: Difference between revisions - Wikipedia

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At the outset of [[World War I]], the popularity of the colonial troops at the time led to the replacement of the West Indian in 1915, by the now more familiar jolly [[Senegalese Tirailleurs|Senegalese infantry man]] enjoying Banania.<ref name="Berliner">Brett A. Berliner. ''Ambivalent Desire: The Exotic Black in Jazz-Age France'' Pages 10–17. ([[University of Massachusetts Press]], 2002) {{ISBN|1-55849-356-5}}</ref> Pierre Lardet took it upon himself to distribute the product to the Army, using the line ''pour nos soldats la nourriture abondante qui se conserve sous le moindre volume possible'' ("for our soldiers: abundant nourishment that stores while taking up the least space possible").{{Citation needed|date=October 2007}}

[[Image:Y-a-bon-Banania-optimized.jpg|right|150px|thumb|The Banania logo in 1936]]

The brand's yellow background underlines the banana ingredient, and the Senegalese infantryman's red and blue uniform make up the other two main colours. The slogan ''Y'a bon'' ("It's good") derives from the [[pidgin]] French supposedly used by these soldiers (it is, in fact, an invention).<ref name="Berliner" />