Kmart Australia: Difference between revisions - Wikipedia
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==History==
[[File:Kmart original logo.svg|thumb|250px|Original logo for the Australian chain, in use from 1969 to the 1970s1992]]
[[File:Australian Kmart Logo.svg|thumb|250px|Logo in use from 19911992 to 2006, still used as a secondary logo]]
Kmart Australia Limited was created out of a joint venture between [[Coles Group|G.J Coles & Coy Limited]] (Coles) and the [[Kmart (United States)|S.S. Kresge Company]] which was the company that operated Kmart stores in the United States. Kresge owned 51% of the common stock in the company and Coles owned the remaining 49%; together they began to develop Kmart stores in Australia in 1968.<ref name="timeline">{{cite web|url=http://www.searsholdings.com/about/kmart/timeline.htm |title=Sears Holdings: Kmart Timeline (US) |access-date=18 August 2011 |url-status=dead |archive-url=https://web.archive.org/web/20110929150419/http://www.searsholdings.com/about/kmart/timeline.htm |archive-date=29 September 2011 }}</ref>
[[File:Kmart Eastland Melbourne.jpg|thumb|257x257px|Store at [[Eastland Shopping Centre]], [[Melbourne]] in 2013]]
The first store was opened on 30 April 1969 in [[Burwood East, Victoria|Burwood East]], a suburb of [[Melbourne]]. On opening day it was estimated that 40,000 people passed through the checkouts, and the store took in over $97,000 (equivalent to A${{formatprice|{{inflation|AU|97000|1969|r=1}}}} in {{CURRENTYEAR}}) of profit.{{clarify|reason=Should this be "took in $97,000" (gross) or "made $97,000 profit" (net)?|date=April 2023}} Because of the number of people that were coming through the store the doors had to be closed 45 minutes after the opening as a safety measure.<ref>{{cite news |date=1 May 1969 |title=Hundreds of bargain-hunters queue to shop in K-Mart |page=13 |work=The Age |url=https://news.google.com.au/newspapers?id=NrApAAAAIBAJ&sjid=cZMDAAAAIBAJ&dq=k-mart&pg=763%2C76734 |url-status=live |access-date=19 April 2010 |archive-url=https://web.archive.org/web/20211207212532/https://news.google.com.au/newspapers?id=NrApAAAAIBAJ&sjid=cZMDAAAAIBAJ&dq=k-mart&pg=763%2C76734 |archive-date=7 December 2021}}</ref> The store was opened by Mrs HB Cunningham, wife of the president and chairman of the S.S. Kresge Company.<ref>{{cite web|url=http://cedric.slv.vic.gov.au/webclient/DeliveryManager?pid=4001482&custom_att_2=direct|title=Coles History 1969|access-date=2 April 2017|archive-date=7 December 2021|archive-url=https://web.archive.org/web/20211207212455/http://cedric.slv.vic.gov.au/view/action/nmets.do?DOCCHOICE=4001482.xml&dvs=1638912294960~856&locale=en_US&search_terms=&adjacency=&VIEWER_URL=/view/action/nmets.do?&DELIVERY_RULE_ID=4&divType=|url-status=live}}</ref><ref>{{cite web|url=http://www.kmart.com.au/AboutKmart/TheKmartStory.aspx|title=Kmart Australia: The Kmart Story|access-date=12 August 2011|archive-date=8 August 2011|archive-url=https://web.archive.org/web/20110808043348/http://www.kmart.com.au/AboutKmart/TheKmartStory.aspx|url-status=live}}</ref> The site was renovated in 2010 to be a shopping mall known as ''Burwood One''; Kmart still operates a store at the new mall.<ref name="Hopkins">{{cite news|last1=Hopkins|first1=Philip|title=Kmart's first home gets special treatment|work=[[The Age]]|date=20 October 2010|id={{ProQuest|759084586}}}}</ref>[[File:MeridianDunedin.jpg|thumb|259x259px|Kmart was an [[anchor tenant]] of the [[Meridian Mall, Dunedin]], New Zealand.]]
===1978-20061978–2006: Coles era===
In 1978, Kresge (since 1977 known as the "Kmart Corporation") exchanged its 51% stake in Kmart Australia for a 20% stake in G.J. Coles & Coy (later [[Coles Group|Coles Myer]]).<ref name="timeline" /> In November 1994, Kresge/Kmart Corporation divested its 21.5% stake in Coles Myer.<ref name="timeline" /><ref name="nyt-1994nov05">{{cite news |url=https://www.nytimes.com/1994/11/05/business/company-news-21.5-stake-in-coles-myer-of-australia-is-ended.html?pagewanted=all |title=21.5% Stake in Coles Myer of Australia Is Ended |newspaper=[[The New York Times]] |date=5 November 1994 |author=<!--Staff writer(s); no by-line.--> |access-date=22 January 2018 |archive-date=23 January 2018 |archive-url=https://web.archive.org/web/20180123072816/http://www.nytimes.com/1994/11/05/business/company-news-21.5-stake-in-coles-myer-of-australia-is-ended.html?pagewanted=all |url-status=live }}</ref>
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Kmart expanded to New Zealand in 1988 with their store in [[Henderson, New Zealand|Henderson]], a suburb of [[Auckland]].<ref name="sw-2008oct14">{{cite news |url=http://www.scoop.co.nz/stories/BU0810/S00272/kmart-celebrates-20-years-in-new-zealand.htm |title=Kmart celebrates 20 years in New Zealand |website=[[Scoop (website)|Scoop]] |date=14 October 2008 |author=<!--Staff writer(s); no by-line.--> |access-date=22 January 2018 |archive-date=22 January 2018 |archive-url=https://web.archive.org/web/20180122181542/http://www.scoop.co.nz/stories/BU0810/S00272/kmart-celebrates-20-years-in-new-zealand.htm |url-status=live }}</ref>
In 2006, [[Coles Group]] announced that Kmart along with [[Bi-Lo (Australia)|BIBi-LOLo]] and the Coles Group liquor brands would eventually be integrated.<ref>{{cite web |date=21 September 2006 |title=Strategy Update: Driving Value for our Shareholders |url=http://www.colesgroup.com.au/library/NewsMedia/2006021_Strategic_Direction_News_Release.pdf |url-status=dead |archive-url=https://web.archive.org/web/20070902070619/http://www.colesgroup.com.au/library/NewsMedia/2006021_Strategic_Direction_News_Release.pdf |archive-date=2 September 2007 |access-date=9 August 2007 |publisher=Coles Group (News Release)}}</ref>
The first re-branded store was planned to open in 2007, and 40 stores were reformed into Coles Superstores, mostly former "Super K" stores which had been divided into separate Coles and Kmart stores a decade earlier. By March 2007, the plans for these super centres were deferred pending the sale of all or part of Coles Group,<ref>{{cite web|url=http://www.nzherald.co.nz/section/3/story.cfm?c_id=3&objectid=10429675|work=The New Zealand Herald|access-date=9 August 2007|title=Coles defers supercentre strategy as sell-off looms|date=20 March 2007|archive-url=https://web.archive.org/web/20070929132735/http://www.nzherald.co.nz/section/3/story.cfm?c_id=3&objectid=10429675|archive-date=29 September 2007|url-status=dead|df=dmy-all}}</ref> and in August 2007, incoming owners Wesfarmers said super centres would almost certainly not proceed.<ref>{{Cite news |newspaper=Australian Financial Review|date=20 August 2007|page=15|title='Mini-Kmarts' to hold off rivals }}</ref>
In MayJuly 2007, Kmart[[Wesfarmers]] reportedannounced athat 3.2%they dropintended into sales inbuy the thirdColes quarter and an overall drop in sales of 3.9% in itsGroup firstfor three$22 quartersbillion.<ref>{{citeCite web |date=172 MayJuly 2007 |title=Coles Group 2007sold thirdfor quarter$22 salesbillion |url=http://www.colesgroupnews.com.au/librarybusiness/NewsMediastory/Q3_2007_Sales_200705170,23636,22003301-14334,00.pdfhtml |url-status=dead |archive-url=https://web.archive.org/web/2007092810253520070706033113/http://www.colesgroupnews.com.au/librarybusiness/NewsMediastory/Q3_2007_Sales_200705170%2C23636%2C22003301-14334%2C00.pdfhtml |archive-date=286 SeptemberJuly 2007 |publisher=Coles Group (News Release)}}</ref>
===2007-present2007–present: Wesfarmers ownership===▼
In July 2007, [[Wesfarmers]] announced that they intended to buy the Coles Group for $22 Billion.<ref>{{Cite web |date=2 July 2007 |title=Coles sold for $22 billion |url=http://www.news.com.au/business/story/0,23636,22003301-14334,00.html |url-status=dead |archive-url=https://web.archive.org/web/20070706033113/http://news.com.au/business/story/0%2C23636%2C22003301-14334%2C00.html |archive-date=6 July 2007}}</ref>
▲===2007-present: Wesfarmers ownership===
In August 2007, Wesfarmers said it would consider selling all or part of Kmart, or converting some stores to [[Target Australia|Target]].<ref>{{cite web |date=16 August 2007 |title=Wesfarmers plans Coles investment, restructuring |url=https://www.reuters.com/article/us-wesfarmers-coles-idUSSYD11087920070816?sp=true |url-status=live |archive-url=https://web.archive.org/web/20160108072251/http://www.reuters.com/article/us-wesfarmers-coles-idUSSYD11087920070816?sp=true |archive-date=8 January 2016 |access-date=8 September 2011 |work=Reuters}}</ref><ref>{{Cite web |date=2007-11-11 |title=Wesfarmers chief flags Kmart name change |url=https://www.smh.com.au/business/wesfarmers-chief-flags-kmart-name-change-20071111-19ef.html |access-date=2023-04-12 |website=The Sydney Morning Herald |language=en}}</ref> Wesfarmers took control of Coles Group in November 2007 and by March 2008 had decided to retain Kmart and invest $300m in the chain over the next five years.<ref>{{cite web |date=20 March 2008 |title=Wesfarmers puts $300m into Kmart |url=http://www.theage.com.au/business/wesfarmers-puts-300m-into-kmart-restoration-20080319-20i6.html |url-status=live |archive-url=https://web.archive.org/web/20121107051231/http://www.theage.com.au/business/wesfarmers-puts-300m-into-kmart-restoration-20080319-20i6.html |archive-date=7 November 2012 |access-date=8 September 2011 |publisher=The Age, Melbourne}}</ref>
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On 15 November 2012, Australia's first multi-level Kmart opened in Adelaide's [[Rundle Mall]].<ref name="rundlemall">{{cite web|url=http://www.adelaidenow.com.au/ipad/our-toy-story-signals-battle-in-citys-mall/story-fn6bqphm-1226173574706|title=Our toy story signals battle in city's mall|work=The Advertiser|location=Adelaide|date=21 October 2011|access-date=10 May 2012|archive-date=22 October 2011|archive-url=https://web.archive.org/web/20111022200506/http://www.adelaidenow.com.au/ipad/our-toy-story-signals-battle-in-citys-mall/story-fn6bqphm-1226173574706|url-status=live}}</ref><ref name="rundlemall date">{{cite web|url=http://et.supplier.kmart.com.au/Portals/0/BRANDS/Kmart/Supplier%20Update%20July%202012.doc|archive-url=https://web.archive.org/web/20130515084125/http://et.supplier.kmart.com.au/Portals/0/BRANDS/Kmart/Supplier%20Update%20July%202012.doc|url-status=dead|archive-date=15 May 2013|title=Kmart Supplier Update|access-date=2 August 2012}}</ref>
By August 2015, Kmart had 214 [[department store|stores trading]] across Australia – 52 in [[New South Wales]] and the [[Australian Capital Territory]], 47 in [[Victoria (Australia)|Victoria]], 41 in [[Queensland]], 23 in [[Western Australia]], 15 in [[South Australia]], five in [[Tasmania]] and two in the [[Northern Territory]]. There were 20 stores in New Zealand.<ref name="2012sup">{{cite web|title=Wesfarmers 2015 supplementary information|url=http://www.wesfarmers.com.au/component/docman/doc_download/1456-2015-full-year-results-supplementary-information.html|access-date=1 September 2015|archive-date=7 September 2015|archive-url=https://web.archive.org/web/20150907000643/http://www.wesfarmers.com.au/component/docman/doc_download/1456-2015-full-year-results-supplementary-information.html|url-status=live}}</ref>
In August 2017, Wesfarmers purchased the use of the Kmart brand name in Australia and New Zealand for $100 million, ending a long-term licensing agreement between Coles and [[Sears]] for use of the Kmart name.<ref>{{Cite web |title=License Agreement between Kmart Corporation and Kmart Australia Limited |url=https://www.sec.gov/Archives/edgar/data/825777/000119312504219668/dex151.htm |url-status=live |archive-url=https://web.archive.org/web/20180815055330/https://www.sec.gov/Archives/edgar/data/825777/000119312504219668/dex151.htm |archive-date=15 August 2018 |access-date=2018-08-15 |website=www.sec.gov}}</ref><ref>{{Cite web |title=Wesfarmers 2017 annual report |url=https://www.wesfarmers.com.au/docs/default-source/default-document-library/2017-annual-report.pdf?sfvrsn=0 |url-status=live |archive-url=https://web.archive.org/web/20180415082905/https://www.wesfarmers.com.au/docs/default-source/default-document-library/2017-annual-report.pdf?sfvrsn=0 |archive-date=15 April 2018 |access-date=15 August 2018 |page=132}}</ref>
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In 2018, all Kmart stores ceased trading of DVDs, CDs, video games, televisions, video game consoles, DVD players and CD players, using the floor space in stores for more children's products and homewares.<ref>{{Cite web |last=Fenech |first=Stephen |date=29 June 2018 |title=Is Kmart's decision to stop selling DVDs the beginning of the end for physical media - Tech Guide |url=https://www.techguide.com.au/amp/news/bddvd-news/kmarts-decision-stop-selling-dvds-beginning-end-physical-media/ |access-date=2023-03-26 |website=www.techguide.com.au}}</ref><ref>{{Cite web |last=Mitchelson |first=Alana |date=2018-06-28 |title=Kmart Australia to stop selling DVDs, CDs and Blu-rays |url=https://thenewdaily.com.au/finance/consumer/2018/06/28/kmart-australia-dvds-cds/ |access-date=2023-03-26 |website=The New Daily |language=en-US}}</ref> The home entertainment department had been popular with shoppers, and the decision to scrap it was blamed for Kmart's profit slump from $415 million in 2017 to as low as $385 million in 2018.<ref>{{Cite web |last=Hall |first=James |date=14 January 2019 |title=Kmart's decision to bin selling DVDs and CDs blamed for first half profit slump |url=https://www.news.com.au/finance/business/retail/kmarts-decision-to-bin-selling-dvds-and-cds-blamed-for-first-half-profit-slump/news-story/f2a7424e3d35c1dc8b710bba34ec42e4?amp |access-date=26 March 2023 |website=News.com.au}}</ref>
Between 2020 and 2021, 92 [[Target Australia|Target]] stores were converted into Kmart locations.<ref name="abc-shuts-75">{{cite news |last1=Chalmers |first1=Stephanie |date=21 May 2020 |title=Target shuts up to 75 stores and converts others to Kmart, putting up to 1,300 jobs at risk |language=en-AU |work=ABC News (on-line) |url=https://www.abc.net.au/news/2020-05-22/target-shuts-up-to-75-stores-converts-others-to-kmart-job-losses/12275390 |access-date=22 May 2020}}</ref><ref name="9news.com.au">{{Cite web |title=Which Target stores are closing, rebranding as Kmart? |url=https://www.9news.com.au/national/full-list-of-target-stores-closing-in-australia-and-those-rebranding-kmart/696210a5-2b24-4d80-9de2-2d7a7f8ff876 |access-date=2021-10-13 |website=www.9news.com.au|date=25 May 2020 }}</ref><ref>{{cite web |title=Target Business Update |url=https://www.target.com.au/businessupdate |access-date=14 January 2023 |website=Target}}</ref>
In July 2022, the New Zealand division of Kmart announced plans to shift their Auckland distribution centre to Hamilton,<ref name="kmartmassiveswitch-auckham">{{cite web | url=https://www.stuff.co.nz/business/better-business/300642535/kmarts-massive-switch-from-auckland-to-hamilton | title=Stuff }}</ref> with permission of the Waikato-Tainui iwi.<ref name="kmartmassiveswitch-auckham" /> It has since opened in September 2023,<ref name="kmartsuperhubnz-rnz">{{Cite web |date=2023-09-07 |title=Kmart opens first distribution centre at Ruakura Superhub |url=https://www.rnz.co.nz/news/national/497445/kmart-opens-first-distribution-centre-at-ruakura-superhub |access-date=2024-03-13 |website=RNZ |language=en-nz}}</ref><ref name="stuffnz-kmartswitchopen" /><ref name="tainui-kmarthamiltonopen" /> becoming the new North Island distribution centre for Kmart.<ref name="stuffnz-kmartswitchopen">{{cite web | url=https://www.stuff.co.nz/business/132875079/kmart-opens-giant-distribution-centre-in-hamilton | title=Stuff }}</ref><ref name="tainui-kmarthamiltonopen">{{Cite web |title=Kmart blessed, open and operational |url=https://www.tgh.co.nz/news-and-resources/kmart-blessed-open-and-operational/ |access-date=2024-03-13 |website=www.tgh.co.nz |language=en-NZ}}</ref>
In July 2023, Wesfarmers announced it would reorganise Kmart and Target Australiainternally announcedand arun mergerthem intoas one combined business.<ref>{{Cite webnews |last=CaoMaguire |first=SeanDannielle |date=2023-07-2425 |title=WesfarmersWhat tothe mergemerger backbetween endsretail ofgiants Kmart and Target, Kmartcould businessesmean for your weekly shopping routine |url=https://insideretailwww.abc.comnet.au/sectorsnews/wesfarmers2023-to07-merge25/kmart-back-ends-ofand-target-kmartmerger-businessesno-202307change-stores/102643226 |access-date=20232024-0701-2522 |websitework=InsideABC RetailNews |language=en-USAU}}</ref>
In late June 2024, Kmart opened a new store in [[South Dunedin]].<ref>{{cite news |last1=Scott |first1=Tim |title=Kmart opens to scores of screaming fans |url=https://www.odt.co.nz/business/kmart-opens-scores-screaming-fans |access-date=27 June 2024 |work=[[Otago Daily Times]] |date=27 June 2024 |archive-url=https://web.archive.org/web/20240626224529/https://www.odt.co.nz/business/kmart-opens-scores-screaming-fans |archive-date=26 June 2024|url-status=live}}</ref> This store replaced its former Dunedin central city store that closed in July 2020.<ref>{{cite news |last1=McNeilly |first1=Hamish |title=Four long years: the New Zealand city without a Kmart |url=https://www.stuff.co.nz/nz-news/350322825/four-long-years-new-zealand-city-without-kmart |access-date=27 June 2024 |work=[[Stuff (website)|Stuff]] |date=26 June 2024 |archive-url=https://web.archive.org/web/20240626074753/https://www.stuff.co.nz/nz-news/350322825/four-long-years-new-zealand-city-without-kmart |archive-date=26 June 2024|url-status=live}}</ref>
===Online popularity===
Kmart's own-brand product line Anko, began to more closely follow global design trends, particularly in homewares. Key personnel with international experience included general manager of design Julie Miller Sensini,<ref>{{Cite web |last=Andersen |first=Margot |date=2019-06-04 |title=Julie Miller Sensini |url=https://www.insyncnetworkgroup.com/global-stories/julie-miller-sensini/ |access-date=2023-03-26 |website=Insync Networking Group |language=en-AU}}</ref> forecast and design manager Sally Forrest<ref>{{Cite web |date=27 July 2016 |title=Kmart is now styling customers - Ragtrader |url=https://www.ragtrader.com.au/news/kmart-is-now-styling-customers |access-date=2023-03-26 |website=www.ragtrader.com.au |language=en}}</ref> and design manager Kate Hopwood.<ref>{{Cite web |last=Carroll |first=Chris |date=2018-03-09 |title=Behind the Scenes with the Kmart Design Team |url=https://www.tlcinteriors.com.au/trends-inspiration/kmart/ |access-date=2023-03-26 |language=en-AU}}</ref><ref>{{Cite web |last=Brown |first=Vanessa |date=6 August 2018 |title=Meet the woman behind discount retailer's cheap homewares |url=https://www.news.com.au/lifestyle/home/interiors/meet-the-woman-behind-discount-retailers-cheap-homewares/news-story/c3b87320cea433d89b2d894f34438c4a?amp |access-date=26 March 2023 |website=News.com.au}}</ref>
The low prices, new stylishness and fast turnover of Kmart's own-brand designs sparked an online subculture of amateur home renovators and decorators, many of whom were suburban women, who used social media to show how they were styling their Kmart purchases and incorporating them into DIY projects that became known as “Kmart hacks”, along the lines of the “[[IKEA]] hacks” online community which had existed since 2006.<ref>{{Cite web |title=Jules Yap and how she started IKEA hacking |url=https://ikeahackers.net/about |access-date=2023-03-26 |website=IKEA Hackers |language=en-US}}</ref>▼
One of the larger Facebook groups dedicated to sharing “Kmart hacks”, founded in 2015, had 470,000 members in 2021. At that time, a prominent Instagram account @i_heart_kmart had 121,000 followers.<ref name=":0" />
Traditional media coverage praising particular “Kmart hacks” and other clever consumer tips by “Kmart mums” further popularised Kmart as a place to source luxury-styled products at low prices.<ref>{{Cite web |last=Boyd |first=Rebecca |date=9 August 2019 |title=Our 15 best Kmart hacks to try this weekend |url=https://www.bhg.com.au/best-kmart-hacks |access-date=2023-03-26 |website=Better Homes and Gardens |language=en-us}}</ref><ref>{{Cite web |last=Cleal |first=Olivia |date=2022-12-25 |title=The unlikely $8.50 buy to organise your pantry, plus the top Kmart hacks of 2022 |url=https://7news.com.au/lifestyle/the-unlikely-850-buy-to-organise-your-pantry-plus-the-top-kmart-hacks-of-2022-c-9183040 |access-date=2023-03-26 |website=7NEWS |language=en}}</ref>
== Revenue ==▼
For fiscal year 2020–2021, Kmart Australia reported AU$9.982 billion in revenue with a growth of 8.3% from the previous year.<ref>{{Cite web |title=2021 Full-year results briefing presentation |url=https://wesfarmers.gcs-web.com/static-files/52017e84-4db5-4ae1-810d-e5f3175ac8c9/?auth_token=f77014b8-a01a-4d5c-a2cb-28689c3d3c5d}}</ref>▼
In the first half of the 2022–2023 fiscal year from July–December 2022, Kmart's revenue was $5.7 billion – an increase of 24.1% over the previous half year. Over the same period its earnings rose 114% to $475 million.<ref>{{Cite web |last=Bencic |first=Emily |date=2023-02-16 |title=Kmart drives profit growth for Wesfarmers |url=https://www.applianceretailer.com.au/kmart-drives-profit-growth-for-wesfarmers/ |access-date=2023-03-26 |website=Appliance Retailer |language=en-US}}</ref>▼
==Store formats==
===Current store formats===
[[File:2023-09-28 K-hub store at Yass, NSW.jpg|thumb|2023-09-28 K Hub store in Yass, NSWNew South Wales]]
*Kmart stores include merchandise such as home decor and textiles, furniture, apparel and footwear, children's entertainment and toys, pet supplies, photographic developing, camping and fishing goods, sporting goods, small appliances, storage and home organisation, confectionery, stationery, books, cards and party goods, garden supplies, automotive equipment, lighting, hardware, luggage and cosmetics. In 2013, Kmart began a rollout of new store layouts. Garden plant sections were removed, and back of store areas were cut back. There was an expansion of floorspace to stock and an increase in the height of displays. The stores were given more of a "department store" feel as front-of-store checkouts were replaced with an area to pay at the centre of the store.<ref name=":1" /><ref name=":2" />
*Kmart 24 Hour stores are similar to regular Kmart stores apart from being open for 24 hours a day, seven days a week, essentially never closing apart from some public holidays or events.<ref>{{Cite web |date=2022-03-18 |title=Man asks Kmart customers why they're shopping at 1am. The confessions will surprise you |url=https://7news.com.au/lifestyle/shopping/no-wife-no-food-no-clothes-kmart-fans-confess-the-very-surprising-reasons-they-shop-at-1am-c-6091277 |access-date=2023-03-26 |website=7NEWS |language=en}}</ref> These stores are not visually different apart from a "24 Hours" logo in red appearing next to the Kmart logo.<ref>{{Cite news|date=2014-11-26|title=WA's first 24-hour department store opens|language=en-AU|work=ABC News|url=https://www.abc.net.au/news/2014-11-26/kmart-24-hour-shop-opens-on-bunbury27s-outskirts/5919082|access-date=2022-01-25}}</ref>
*Anko is Kmart Australia's house brand: an evolution of the “&Co” branding it had previously used for individual departments such as “Kids&Co”, “Home&Co” and “Clothing&Co”. Introduced in 2019 to celebrate Kmart's 50th anniversary, Anko also means “A New Kind Of”, representing the company's changed philosophy since 2008.<ref>{{Cite web |last=Paine |first=Hannah |date=19 January 2021 |title=Kmart Australia shoppers stunned by meaning behind Anko brand |url=https://www.news.com.au/lifestyle/home/kmart-australia-shoppers-stunned-by-meaning-behind-anko-brand/news-story/cd3ab66a88b2e31a8a01c4066c4b2c3e |access-date=26 March 2023 |website=News.com.au}}</ref> Anko is also an international brand: Kmart has made arrangements to sell its products in other department stores in countries such as Thailand, Indonesia, India and Canada.<ref>{{Cite news|url=https://www.insideretail.com.au/news/kmart-looks-abroad-to-satiate-growth-aspirations-201806|title=Kmart looks abroad to satiate growth aspirations - Inside Retail|date=2018-06-07|work=Inside Retail|access-date=2018-11-30|language=en-US|archive-date=1 December 2018|archive-url=https://web.archive.org/web/20181201051459/https://www.insideretail.com.au/news/kmart-looks-abroad-to-satiate-growth-aspirations-201806|url-status=live}}</ref> Anko is sold exclusively at [[Zellers]] in Canada.<ref>{{Cite web |last=Patterson |first=Craig |date=2023-03-22 |title=Inside Zellers 2.0 and its Newly Secured In-House Brand 'Anko' [Photos/Analysis] |url=https://retail-insider.com/retail-insider/2023/03/inside-zellers-2-0-and-its-newly-secured-in-house-brand-anko-photos-analysis/ |access-date=2023-03-31 |website=Retail Insider |language=en-US}}</ref>▼
*K Hub is the brand being used for smaller rural locations that have replaced Target Country stores.<ref>{{Cite web|last=|first=|date=2020|title=Welcome to K hub stores|url=https://www.kmart.com.au/khubs|access-date=2020-12-18|website=www.kmart.com.au|archive-date=20 November 2020|archive-url=https://web.archive.org/web/20201120172201/https://www.kmart.com.au/khubs|url-status=live}}</ref><ref>{{Cite web |title=New Kmarts opening in Australia |url=https://www.realcommercial.com.au/news/new-kmart-stores-australia |access-date=2023-03-26 |website=www.realcommercial.com.au |language=en}}</ref>
*Kmart Photos originally processed analog film and printed photographs. The centres also allowed [[Hewlett-Packard]]'s [[Snapfish]] customers to collect online orders.<ref>{{cite web |title=Kmart Online Photo Centre |url=http://www.kmart.com.au/KmartPhotoCentres/Online.aspx |url-status=live |archive-url=https://web.archive.org/web/20110714201819/http://www.kmart.com.au/KmartPhotoCentres/Online.aspx |archive-date=14 July 2011 |access-date=28 July 2011}}</ref> The photo centres operated in conjunction with Hewlett-Packard from 2009, after Kmart ended a 30-year partnership with [[Kodak]] Australia,<ref>{{cite web |date=18 August 2009 |title=Kmart to launch HP Photo Centre 4.0 nationwide |url=http://www.pcworld.idg.com.au/article/315290/kmart_launch_hp_photo_centre_4_0_nationwide/ |url-status=live |archive-url=https://web.archive.org/web/20111017173539/http://www.pcworld.idg.com.au/article/315290/kmart_launch_hp_photo_centre_4_0_nationwide |archive-date=17 October 2011 |access-date=28 July 2011}}</ref> to early 2014, when Kmart began a company-wide switch from the Hewlett-Packard powered Minilab system back to a Kodak-powered Minilab system. In 2023, Kmart Photos prints digital images on paper as well as on other items including canvas, mugs and calendars.<ref>{{Cite web |title=Kmart Photos |url=https://www.kmartphotos.com.au/ |access-date=26 March 2023 |website=Kmart Photos}}</ref>
===Former store formats===
*Kmart Tyre and Auto Service (now [[MyCar Tyre and Auto]]) (Head Office: [[Castle Hill, New South Wales|Castle Hill, Sydney, New South Wales]]), was a chain of auto centres that specialises in automotive accessories, car servicing, tyres, check-ups and motor vehicle insurance. Historically, these stores are usually (but not always) attached to a Kmart store. In early 2006 a number of vehicle servicing facilities at [[Coles Express]] service stations became Kmart Tyre & Auto Service outlets which was formerly Shell Autoserv and AutoCare network. As of August 2015 there were 246 Kmart Tyre & Auto Service outlets throughout Australia. As of November 2023, there were 260 MyCar Tyre & Auto outlets throughout Australia. In August 2018, Wesfarmers announced that it had entered an agreement to sell Kmart Tyre & Auto Service for $350 million to [[Continental AG]].<ref>{{Cite web|url=http://www.wesfarmers.com.au/docs/default-source/asx-announcements/agreement-to-sell-kmart-tyre-and-auto-service.pdf?sfvrsn=0|title=Agreement to sell Kmart Tyre and Auto Service|access-date=29 November 2019|archive-date=13 March 2019|archive-url=https://web.archive.org/web/20190313025401/https://www.wesfarmers.com.au/docs/default-source/asx-announcements/agreement-to-sell-kmart-tyre-and-auto-service.pdf?sfvrsn=0|url-status=live}}</ref> These stores have since been rebranded under the banner MyCar in September 2019 and are no longer affiliated with the Kmart brand.<ref>{{Cite web |date=2018-08-13 |title=Continental to acquire Kmart Tyre and Auto Service |url=https://practicalmotoring.com.au/car-news/continental-to-acquire-kmart-tyre-and-auto-service/ |url-status=live |archive-url=https://web.archive.org/web/20190222152001/https://practicalmotoring.com.au/car-news/continental-to-acquire-kmart-tyre-and-auto-service/ |archive-date=22 February 2019 |access-date=2019-02-22 |website=Practical Motoring |language=en-AU}}</ref><ref>{{Cite web |date=2018-08-12 |title=Wesfarmers sells Kmart Tyre and Auto Service for $350m |url=https://www.afr.com/business/retail/wesfarmers-sells-kmart-tyre-and-auto-service-for-350m-20180813-h13vlf |url-status=live |archive-url=https://web.archive.org/web/20190222151852/https://www.afr.com/business/retail/wesfarmers-sells-kmart-tyre-and-auto-service-for-350m-20180813-h13vlf |archive-date=22 February 2019 |access-date=2019-02-22 |website=Australian Financial Review |language=en}}</ref>
[[Image:Kmart Tyre and Auto.jpg|thumb|259x259px|Former Kmart Tyre & Auto Service located in [[Wagga Wagga]], [[New South Wales]]]]
*Kmart Garden Supercentre was specialised in garden, plants and [[garden furniture]]. Most of these stores were standalone, "big box" stores in a warehouse format that sold Kmart manufactured or branded outdoor living items. From 1999 to 2007 there were six nurseries, four in Victoria (Chadstone, Campbellfield, Narre Warren, and Taylors Lakes), plus Windsor (Queensland) and Casula (New South Wales). In 2007 Kmart closed its Windsor store and its Chadstone, Casula, Narre Warren and Taylors Lakes stores were renamed into [[Flower Power Garden Centre]]. In 2013, Flower Power closed all its nurseries which were formerly Kmart nurseries with the sole exception of the Campbellfield store, (the only store integrated with an existing Kmart store) which was downsized instead, claiming the concept didn'tdid not fit its future business strategy. In 2016, this store was also shut down and transformed and it was replaced by Aldi (which opened in August 2017).<ref>{{cite web|url=http://et.colesgroup.com.au/etweb/News/Kmart_Garden_Super_Centre_announcement2.pdf |title=Kmart Garden Super Centre Announcement |access-date=7 September 2011 |url-status=dead |archive-url=https://web.archive.org/web/20110217032029/http://et.colesgroup.com.au/etweb/News/Kmart_Garden_Super_Centre_announcement2.pdf |archive-date=17 February 2011 }}</ref>
*{{Anchor|Super Kmart}}Super Kmart was a [[hypermarket]] concept launched in the 1983 financial year with four stores (two in New South Wales and one each in Western Australia and Victoria). The concept consisted of approximately 9,000 square metres comprising a Kmart discount department store and supermarket within one retail space.<ref>{{Cite book|title=G.J Coles & Co Limited Annual Report 1983}}</ref> Super Kmart was expanded to 34 locations by 1990 when the concept was discontinued and the stores split into separate Kmart discount department stores and Coles New World supermarkets. However at some former Super Kmart locations it took several years for the split wall to be installed between Kmart & Coles.<ref>{{Cite book|title=Coles Myer Ltd Annual Report 1989}}</ref> The stores had been operated under an independent division and the cost of duplicating administration functions as well as lower sales results compared to separate Kmart and Coles New World supermarket lead to the discontinuation of the concept.<ref>{{Cite book|title=Coles Myer Limited Annual Report 1989}}</ref>
*Holly's Restaurant During the 1980s and 1990s, every Kmart store had a Holly's in-store restaurant. Starting from around the mid-late 1990's, they were progressively shut down across the country, with the last Holly's at Kmart [[Horsham, Victoria|Horsham]] closing down on 25 June 2010.{{cn|date=June 2024}}
*Girl Xpress was planned as a clothing store chain for young urban women. A concept store was trialled at Burwood East, Victoria from 2005, however was later discontinued. Girl Xpress has been retained however, as a Kmart [[store brand|house]] brand.{{cn|date=June 2024}}
*Kmart Clearance Centre was a briefly trialled clearance centre concept at [[Ringwood, Victoria|Ringwood]] from November 2006 until June 2007.{{cn|date=June 2024}}
*Kmart Food were supermarkets initially opened adjacent to Kmart discount department stores. By June 1975 there were 21 Kmart Food supermarkets<ref>{{Cite book|title=G.J Coles & Co Limited Annual Report 1975}}</ref> The supermarkets were rebranded as Coles New World supermarkets during the 1976 financial year.<ref>{{Cite book|title=G.J Coles & Co Limited Annual Report 1976}}</ref>
*ColMart was a joint Coles New World supermarket and variety store located in Whyalla, South Australia in the 1980s.<ref>{{cite web | url=https://trove.nla.gov.au/newspaper/article/185633915 | title=Whyalla News | newspaper=Victor Harbour Times | date=4 April 1984 }}</ref>
*Anko was the name used for several stores in the U.S. city of [[Seattle]] and an online store operated by Kmart from October 2018 to mid-2020 which sold Anko-branded products.<ref>{{Cite web |last=Brook |first=Benedict |date=2020-06-03 |title=Anko: Intriguing new-format Kmart store being trialled in the US |url=https://www.news.com.au/finance/business/retail/anko-intriguing-newformat-kmart-store-being-trialled-in-the-us/news-story/ac429d7c2cb2c4409c6551ee2d794668 |access-date=2024-01-22 |website=News.com.au}}</ref><ref>{{Cite web |last=Sinclair |first=Amy |date=2020-06-19 |title=Kmart responds after major manufacturer shuts up shop |url=https://7news.com.au/lifestyle/kmart-fans-rocked-by-huge-new-closure--c-1111689 |access-date=2024-01-22 |website=7NEWS |language=en}}</ref>
▲== Revenue ==
▲For fiscal year 2020–2021, Kmart Australia reported AU$9.982 billion in revenue with a growth of 8.3% from the previous year.<ref>{{Cite web |title=2021 Full-year results briefing presentation |url=https://wesfarmers.gcs-web.com/static-files/52017e84-4db5-4ae1-810d-e5f3175ac8c9/?auth_token=f77014b8-a01a-4d5c-a2cb-28689c3d3c5d}}</ref>
▲In the first half of the 2022–2023 fiscal year from July–December 2022, Kmart's revenue was $5.7 billion – an increase of 24.1% over the previous half year. Over the same period its earnings rose 114% to $475 million.<ref>{{Cite web |last=Bencic |first=Emily |date=2023-02-16 |title=Kmart drives profit growth for Wesfarmers |url=https://www.applianceretailer.com.au/kmart-drives-profit-growth-for-wesfarmers/ |access-date=2023-03-26 |website=Appliance Retailer |language=en-US}}</ref>
== Anko ==
▲*Anko is Kmart Australia's [[house brand]]: an evolution of the “&Co” branding it had previously used for individual departments such as “Kids&Co”, “Home&Co” and “Clothing&Co”. Introduced in 2019 to celebrate Kmart's 50th anniversary, Anko also means “A New Kind Of”, representing the company's changed philosophy since 2008.<ref>{{Cite web |last=Paine |first=Hannah |date=19 January 2021 |title=Kmart Australia shoppers stunned by meaning behind Anko brand |url=https://www.news.com.au/lifestyle/home/kmart-australia-shoppers-stunned-by-meaning-behind-anko-brand/news-story/cd3ab66a88b2e31a8a01c4066c4b2c3e |access-date=26 March 2023 |website=News.com.au}}</ref> AnkoA is2024 alsoarticle anby international''[[The brand:Australian]]'' Kmartreported hasthat made85 arrangementsper tocent sell itsof products in other departmentKmart stores inare countriesAnko such as Thailand, Indonesia, India and Canadabrand.<ref>{{Cite news|url=https://www.insideretail.com.au/news/kmart-looks-abroad-to-satiate-growth-aspirations-201806|title=KmartAnko lookshas abroadthe tolargest satiatemarket growthshare aspirationsin -the Insidehome Retail|date=2018-06-07|work=Insideand Retail|access-date=2018-11-30|language=en-US|archive-date=1toys, Decembermenswear, 2018|archive-url=https://web.archive.org/web/20181201051459/https://www.insideretail.com.au/news/kmart-looks-abroad-to-satiate-growth-aspirations-201806|url-status=live}}</ref>womenswear Ankoand ischildren’s soldwear exclusively at [[Zellers]]categories in CanadaAustralia.<ref>{{Cite webnews |last=PattersonGreenblat |first=CraigEli |date=20232024-0302-2216 |title=InsideFrom Zellerstoys 2.0to bottles and itsclothing: Newlythe SecuredKmart In-Housebrand Brandgoing 'Anko' [Photos/Analysis]viral |url=https://retail-insiderwww.theaustralian.com.au/business/retail-insider/2023/03/insidefrom-zellerstoys-2to-0bottles-and-itsclothing-newlythe-secured-in-housekmart-brand-ankogoing-photosviral/news-analysisstory/015d4710a2a8b13a3b5b513827f6e5a9 |url-access=subscription |access-date=20232024-0302-3123 |websitework=RetailThe Insider |language=en-USAustralian}}</ref>
Target began stocking Anko products in 2024.<ref>{{Cite web |last1=Davis |first1=Miriah |last2=Theocharous |first2=Mikala |date=2024-01-09 |title=First Kmart range of products rolls out across Target stores |url=https://www.9news.com.au/national/kmart-rolls-out-anko-homeware-products-across-target-stores/348b6024-75e9-4559-ad6a-3d72e79281be |access-date=2024-01-22 |website=www.9news.com.au}}</ref> Anko is also an international brand: Kmart has made arrangements to sell its products in other department stores in countries such as Thailand, Indonesia and Canada.<ref>{{Cite news |date=2018-06-07 |title=Kmart looks abroad to satiate growth aspirations - Inside Retail |url=https://www.insideretail.com.au/news/kmart-looks-abroad-to-satiate-growth-aspirations-201806 |url-status=live |archive-url=https://web.archive.org/web/20181201051459/https://www.insideretail.com.au/news/kmart-looks-abroad-to-satiate-growth-aspirations-201806 |archive-date=1 December 2018 |access-date=2018-11-30 |work=Inside Retail |language=en-US}}</ref> In March 2023, [[Zellers]] began stocking Anko products after obtaining exclusive distribution rights to the brand in Canada.<ref>{{Cite web |last=Patterson |first=Craig |date=2023-03-22 |title=Inside Zellers 2.0 and its Newly Secured In-House Brand 'Anko' [Photos/Analysis] |url=https://retail-insider.com/retail-insider/2023/03/inside-zellers-2-0-and-its-newly-secured-in-house-brand-anko-photos-analysis/ |access-date=2023-03-31 |website=Retail Insider |language=en-US}}</ref> Anko products are sold online in India through [[Amazon (company)|Amazon]] and [[Flipkart]].<ref>{{Cite web |date=2023-04-04 |title=Australian retail brand Anko launches its products on Amazon India |url=https://www.thehindubusinessline.com/companies/australian-retail-brand-anko-launches-on-amazon-india/article66698430.ece |access-date=2024-01-22 |website=BusinessLine |language=en}}</ref><ref>{{Cite web |last=Dong |first=Irene |date=2023-06-21 |title=Australian homewares brand Anko expands in India with Flipkart |url=https://insideretail.asia/2023/06/21/australian-homewares-brand-anko-expands-in-india-with-flipkart/ |access-date=2024-01-22 |website=Inside Retail Asia |language=en-US}}</ref>
▲The low prices, new stylishness and fast turnover of Kmart's own-brand designs sparked an online subculture of amateur home renovators and decorators, many of whom were suburban women, who used social media to show how they were styling their Kmart purchases and incorporating them into DIY projects that became known as “Kmart hacks”, along the lines of the “[[IKEA]] hacks” online community which had existed since 2006.<ref>{{Cite web |title=Jules Yap and how she started IKEA hacking |url=https://ikeahackers.net/about |access-date=2023-03-26 |website=IKEA Hackers |language=en-US}}</ref> Traditional media coverage praising particular “Kmart hacks” and other clever consumer tips by “Kmart mums” further popularised Kmart as a place to source luxury-styled products at low prices.<ref>{{Cite web |last=Boyd |first=Rebecca |date=9 August 2019 |title=Our 15 best Kmart hacks to try this weekend |url=https://www.bhg.com.au/best-kmart-hacks |access-date=2023-03-26 |website=Better Homes and Gardens |language=en-us}}</ref><ref>{{Cite web |last=Cleal |first=Olivia |date=2022-12-25 |title=The unlikely $8.50 buy to organise your pantry, plus the top Kmart hacks of 2022 |url=https://7news.com.au/lifestyle/the-unlikely-850-buy-to-organise-your-pantry-plus-the-top-kmart-hacks-of-2022-c-9183040 |access-date=2023-03-26 |website=7NEWS |language=en}}</ref>
==Community==
=== Kmart Wishing Tree Appeal= ==
Since 1988,The Kmart andWishing [[TheTree SalvationAppeal Army]]is havean collectedannual overChristmas fivegift millionappeal giftsrun fromby customers,Kmart whichand are[[The thenSalvation distributedArmy]] tosince those in need1988.<ref>{{cite web|url=http://www.salvationarmy.com.au/action/NOTEMPLATE?s=0,pURL=kmart-wishing-tree, |title=Salvation Army –. little girl Twinkle, Twinkle, Little Star In December 2006 Kmart Wishing Tree Appeal |access-date=1 August 2011 |url-status=dead |archive-url=https://web.archive.org/web/20110928000324/http://www.salvationarmy.com.au/action/NOTEMPLATE?s=0%2CpURL%3Dkmart-wishing-tree%2C |archive-date=28 September 2011 }}</ref><ref>{{cite web|url=http://wishingtree.kmart.com.au/pdfs/SA%20Five%20millionth%20gift%20media%20release%20December%202010.pdf |title=Five Millionth Gift |access-date=1 August 2011 |url-status=dead |archive-url=https://web.archive.org/web/20110403032503/https://www.wishingtree.kmart.com.au/pdfs/SA%20Five%20millionth%20gift%20media%20release%20December%202010.pdf |archive-date= 3 April 2011 }}</ref> The concept for the Kmart Wishing Tree Appeal first came about when Eve Mitchell, a team member from the Kmart store in [[Noarlunga Centre, South Australia|Noarlunga]] suggested Kmart use its network of stores as gift collection points, assisting charity groups at Christmas.<ref>{{cite web|url=http://www.wishingtree.kmart.com.au/about.aspx |title=About the Kmart Wishing Tree Appeal |access-date=1 August 2011 |url-status=dead |archive-url=https://web.archive.org/web/20111116175157/http://wishingtree.kmart.com.au/about.aspx |archive-date=16 November 2011 }}</ref> OverAs 464of the 35th appeal in 2022,000 giftsthe wereevent donatedhas raised over $5.6 million and delivered 10 million gifts to thethose 2010in appealneed.<ref>{{citeCite web |urllast=http://www.wishingtree.kmart.com.au/default.aspxKelly |first=Christopher |date=2023-11-28 |title=Kmart launches Wishing Tree Appeal|access-date=1 Augustat Parliament House 2011|archive-date=15 NovemberRagtrader 2011|archive-url=https://webwww.archiveragtrader.orgcom.au/web/20111115231724/http:news//wishingtree.kmart-launches-wishing-tree-appeal-at-parliament-house |access-date=2024-01-22 |website=www.ragtrader.com.au/default.aspx |url-statuslanguage=liveen}}</ref>
==See also==
Line 134 ⟶ 129:
[[Category:Retail companies established in 1969]]
[[Category:1969 establishments in Australia]]
[[Category:Coles Group]]
[[Category:Clothing retailers of Australia]]
[[Category:Toy retailers of Australia]]